Wasabi offers authentic, handmade Japanese sushi and bento with a fresh and innovative approach. Based mainly in central London, it has now expanded outside the M25 and across the pond to New York. Based on our brand-roll out experience and expertise with kiosks within transport hubs, we were approached by Wasabi to design their first small space venture at London Liverpool Street Station. It was a real challenge to fit all the essentials within a small Grade II listed unit. Six high street stores then followed, where we introduced the logo as a LED illuminated roundel bonded to the glass fascia, and made improvements to customer flow, lighting and the overall look and feel of the store.
BRAND ROLL OUT, STORES & KIOSKS, LISTED BUILDINGS, SIGNAGE
Hospitality – London