Via an independent consultancy, Bedrock was asked to produce a range of concepts for ASDA’s exhibition stand at the Thames Gateway Forum, an Urban Development Corporation charged with redevelopment within Lower Lea Valley and London Riverside. ASDA needed to communicate its investment in local communities and commitment to sustainable construction and local sourcing in an area of ‘green’ economic development. Shown here is a selection of our creative work ranging from a 3m high ASDA logo carrying fresh apples and recycled materials to an Eames ‘House of Cards’ inspired construction for the visitors to build with. The exhibition stand won best in the show.
EXHIBITION STANDS, DESIGN & BUILD
Exhibitions – London